Twitter is a great social network and lots of people use it to keep connected with friends and family. Still yet others use it for business and publicity purposes. Because it works in real time, twitter gets information across the globe lightning fast. Celebs especially love twitter. How it works is that you open a twitter account and begin to send tweet about their activities; tweets are just short text messages that may or may not have pictures attached about stuff happening. Celebs, businesses, bands all use social media today as a means to advertise themselves and their activities and just like offline advertisement, online advertisement is only as good as the number of people that see it. to refine the goal further, it’s not just the number of people that see the advertisement, but that it should be  seen by the targeted audience. For example a tweeter account opened for let’s say a band will have a target audience of teens to adults. A tweeter account is only as effective as the number of people following. Twitter enables other people “follow” the activities of the account holder. This simply means that they will get constant real time updates from the person that they are following. However, for your following to be really effective, you have to have a certain number of people following your tweets. A business, band or celeb cannot be properly showcased with only about three hundred followers. Research shows that you need at least five thousand followers to get the maximum impact out of social networks.

To make followers out of people, you have to tweet constantly. You have to update your followers on a daily basis. If you only tweet once a week, very soon even those who follow your activities will soon lose interest and stop following. Apart from losing interest, sparse tweets make for an easily forgettable twitter account losing the word of mouth value of a large following.

Another way to get a large targeted twitter following, is to keep your tweets interesting. If you are all about entertainment, make sure you keep abreast of the latest in that world and don’t tweet on stars of yesterday if your target audience are teenagers. No one want to read about how you brushed your teeth this morning; and even if they were interested at first, they will not want to keep reading mundane activities. Some celebs use shock value to hold interest. Some even go as far as staging a twitter battle with followers avidly following each insult and reply.

Some organizations who use twitter even go as far as going to buy targeted twitter followers. How they get to buy targeted twitter followers, is to hire firms that offer services to that effect. These firms are paid to drive traffic to the client’s twitter account.

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